Why is Affiliate Marketing Better Than Network Marketing?

Are you considering joining an affiliate marketing network or a network marketing program? If you have already tried your hand at only one of these two types of marketing you would not know which is better; but if you have given a hand at both, you would definitely know.Affiliate marketing network is marketing in which a well-established business rewards the affiliate for each customer/visitor who has been brought to the business because of the affiliate’s marketing efforts. Network marketing (also known as Multi-level Marketing, direct selling, pyramid selling, referral marketing) is a system in which a marketing force is created by compensating promoters of the company and brand and also for the sales generated by the promoters introduced by them, creating a tree-like structure (better said, it would be a pyramid).Affiliate marketing network works when you are successful at selling products or services for a business. You will be paid a commission for each sale that you generate for the business. The commission differs from company to company. The only thing that you need to do here is to advertise or promote the products/services of the business. That’s your responsibility. The product that is now sold will be shipped by the owner of the product. The only part that you have to worry about is the sales part.Network marketing helps you make money not only on the sales that you make directly but also on the sales that your down line has generated. Unlike affiliate marketing network, this system has an appealing clause that you can make money while other people work. This makes it a popular business. Imagine that all the people in the pyramid think the same. Do you think any of them will make any money? The one who is at the top of the pyramid is the biggest loser!It might have sounded like network marketing is better than affiliate marketing network. Hold on. You’ve already seen the chain downfall just by wrong thinking on part of the pyramid members. Affiliate marketing does not work that way. While you get paid cash/compensation for each sale in affiliate marketing network, you will have to get points that will later be converted to cash in the networking realm. The profits are definitely higher in affiliate marketing. It does not depend on your ability to convince your friends and relatives and strangers to join the program, whereas, it depends on your efforts to market the products/services.

Lawyer Marketing Online Regulations

In lawyer marketing online, there are specific ethical standards that should be adhered to by all lawyers. Every lawyer should have a very strong presence on the internet. One of the main components of a lawyer’s website is his biography. The biography should tell the client everything that a client needs to know about the credentials that the lawyer has achieved in his career. These credentials are very good pointers of professional experience. In most cases, lawyer marketing online regulations seem to vary depending on states. Of course, there is a need for professional responsibility in every state as far as matters of the law are concerned. The matters of ethic should touch on how lawyers ought to interact with their clients in their course of online marketing.

American Bar Association is a very good source of regulations on Lawyer marketing online regulations. In case any variations in responsibility arise, they are always clearly spelled out here. In most cases, the regulations extend to cover print ads, radio spots and detailed brochures in addition to marketing activities that are done online. Substantial information should be offered relating to the operations of the law firm, where it is located, the services it specializes in, and the number of years it has been in existence, among other things. The attorney should be the one to author all articles that are published on the internet. Do not hire the services of a ghostwriter unless that writer happens to be practicing in the legal profession. It all boils down to the principle of honesty.

A lawyer’s website should also comply with the ethical standards that govern website usage among professionals. According to a recent poll, the internet is the most common source of attorneys for Americans. The States Ethics Committee is aware of this fact and has been very keen on regulating lawyer marketing online standards in all states. The nature of content that is often regulated is worth discussing in detail here. The most commonly used word is “advertising”. There is tendency by many people to confuse advertising with solicitation. During solicitation, you have to talk directly to an individual. During advertising, there is not direct communication with clients. In other words, advertising is always directed towards a large audience.

In some states, the issues of ethics in advertising come into play once the client engages the services of a lawyer. It is only after the service has been offered that one can determine whether any ethical standards and professional codes were violated. A good approach to lawyer marketing online should give details that the clients wants to have about the company and about the services offered. Everything should be explained clearly.

The information that you give in any kind of lawyer marketing online drive should lead rather than mislead people. With advertising, it is sometimes tempting to throw in a lie here and there. However, the best way to advance in your career is to stick to the truth as much as possible. You need to interpret everything the way it ought to be interpreted. Once you have acquired a client, continue with the same positive spirit of honesty. Deliver on the promises you made in the advertisement.

6 Target Marketing Strategies to Find Your Target Market and Multiply Your Income

They are out there, your customers, you know who they are. You just need to track them down. You know you are offering exactly what they want, you just need to get them to visit your website. And to do that, you need to employ some proven target marketing strategies.

Traffic means nothing if it is not targeted, and your job is to find the community of buyers in your niche that want your product or service. To get some targeted traffic to your site, find your market and invite them to visit.

The following methods are some of the best target marketing strategies to ensure that you are getting the right people over to your site.

Target Marketing Strategy # 1: Article Marketing

This is perhaps the easiest way to get a slew of targeted visitors over to your site. Just think – everyone that reads through your article is interested in your subject, and the ones that click your link are ones that take action.

There are thousands of people that may read your articles in the years to come, and many won’t click on your link. The ones that do took a step towards finding out more about the niche – these are the types of people you want to have at your site. You have narrowed down the field somewhat.

Article marketing has its place for finding highly targeted traffic in any niche. It is worth the time and effort to get some articles out there, whether you write them yourself or have someone do it for you. It is valuable and should be used.

Target Marketing Strategy # 2: Forum Marketing

Forums make like-minded people congregate at one website, and this is where some of your potential customers are hanging out. Your job is to approach them the right way so that they will go to your site and see what you have to offer. Be helpful on the forum and turn off the sales pitch, and you will definitely get members to your site.

Not all of the members of a particular forum are buyers, but many will be and you have a set of people that have already qualified themselves as being interested in your niche. To weed out the buyers, start making a list and giving them quality offers.

Target Marketing Strategy # 3: Facebook

Facebook has thousands of different groups already set up for different topics. You can join a group, or more if there are more available, and let others see that you are an expert in the field. You can also take this opportunity to let people know more about you and become real to them.

You will start to get friend requests this way, and others will go to your Facebook page to find out more about you. Your landing page on Facebook should direct them over to your site.

Target Marketing Strategy # 4: Yahoo Answers

This is a great place to go because quite often, you will have people wanting to buy a product, and not knowing where to go or who to trust. Sometimes the questions are as blatantly obvious as “Where can I buy (blank)?

There are other question and answer sites on the Internet that you can visit. Remember, there are a lot of people that are not used to the Internet and need some direction. They quite often pose their questions at these sites, and will be grateful for any help you can give them.

Target Marketing Strategy # 5: Google AdWords

Running a ppc campaign can give you the kind of visitors you want, as long as you have a very structured campaign and enough money to do some initial testing. This type of marketing is not to be taken lightly, for it can be a very lucrative way to get visitors that want to buy.

It is best to start slowly with a ppc campaign and stick to a tight budget. It is easy to lose money at the beginning while you are testing your campaigns; in fact it is to be expected. If you begin with this attitude and stick with it, you can get thousands of visitors to your site with one tested campaign.

Target Marketing Strategy # 6: Offline Activities

There are a lot of people that congregate in groups off the Internet that would be interested in visiting a site on the niche. Some may have never even thought there was information available on the Internet about the topic.

You can track down these groups by looking for places they would hang out in the Yellow Pages. If you have a site about horses, then you can look up equestrian organizations. Visit these places of interest and ask to put up a flyer about your site. You will get visitors this way, guaranteed.

These are a few different ways to get some targeted traffic, and you should make use of every one of them to get the kind of visitors to your site that want your product or service. You need a lot of targeted traffic to make your site profitable, and to build a strong list, and these suggestions will get you started in the right direction.